Justin Moore

Why I Don’t Manage or Represent Creators

Grave Sponsorship Mistakes (and how to avoid them)

Brand paid you 50% less? Here’s why it doesn’t matter.

I don’t dance on TikTok…can I still get sponsored?

Why I Don’t Manage or Represent

Creators are getting sued…here’s why

Which Sponsorship Pricing Style Is Best?

“It’s so much harder to get sponsored now…”

My Recent Video Bombed. Will Sponsors Hate Me?

Are There Really “Low” Seasons For Sponsorships?

5 Negotiation Tactics I Learned From My Kids

3 Sponsorship Campaign Goal Types

Why I’m Shutting Down my Influencer Marketing Agency

Envy? FOMO? Gratefulness? My Reflections On 2022 As A Creator

Audience Demographics Definition

Overlay Text Definition

Call To Action (CTA) Definition

CPV (Cost Per View) Definition

Engagement Rate Percentage Definition

Flight of a Campaign Definition

FTC - Federal Trade Commission Definition

Important Influencer Marketing Terminology

Impressions Vs. Reach Definition

Key Messages & Talking Points Definition

Key Performance Indicator Definition

Brand Awareness Campaign Definition

“A brand stole my content.” Here’s what NOT to do…

“Always-On” Campaign Definition

“My next video is gonna blow up! How do I find a sponsor?!”

3 Back to School Brand Deal Pitching Tips

3 Mistakes Influencers Make When Brands Email Them

3 Simple Ways to Turn Free Product Offers into PAID Brand Deals

5 Brand Deal Pricing Mistakes (Don't Do This)

5 Easy Ways to Get Brand Deals in 2021

5 Main Influencer Tiers

5 Mindset Shifts to Know your Worth for Brand Deal Rate

6 Mistakes I See During $1,000/hr Coaching

6 Questions Brands Ask Before Hiring Influencers

7 Shocking Secrets Brands Don’t Want You to Know

7 sponsorship "conversion" tactics (so brands hire you again)

10 Privacy & Safety Tips for Influencers

99% of creators should NOT hire managers. Here's why.

Audience-First Offers: How to sell stuff (and be thanked for it)

Brand Deal Negotiation Tactics

Brand Deal Payment Tips: Late Payments, Vendor Forms, & Tax Paperwork!

Brand Deal Sources

Brand Deals 101

Brand Deals 101 - Exclusivity / Competitive Protection

Brand wants exclusive content? Here's how to price it.

CPM (Cost Per 1,000 Impressions) Definition

Creative Brief Definition

Dark Posts Definition

Dedicated Vs. Integrated Video

Direct Response or Conversion Campaign Definition

Do you Need an Influencer Manager or Agent?

Engagement or Comment Pod Definition

Ephemeral Content Definition

Exclusivity Definition

Experiential Campaign Definition

Feeling Sponsorship Guilt?

Flat Lay Definition

FTC Disclosures 101 for Social Media Influencers & Creators

Hiding your media kit? Stop it! (here’s why)

How I Lost $5,000 on an Instagram Brand Deal

How Many Followers Do You Need to Get a Brand Deal in 2020?

How Much Money Do Instagram Influencers Make in 2021?

How Much to Charge for Brand Deals

How to charge brands for exclusive content

How to Convince a Brand that's Never Worked with Influencers or Creator

How to get paid sponsorships during the Holiday Season

How to Launch a Product Line as an Influencer

I got rejected by a brand (lost $20k)

Influencer Activation Definition

Influencer Whitelisting: Pros vs. Cons

Lead Time Definition

Managing Your Money as an Influencer

Media Kit Definition

Media Kits for Instagram or YouTube to Get More Brand Deals!

Native Post or Hard Post Definition

Net 30 & Net 60 Payment Terms Definition

One $10k Brand Deal vs. Ten $1k Brand Deals: Which is Better?

Paid Media Definition

Pre Roll Ad or Mid Roll Ad Definition

Repurpose Definition

ROI (Return on Investment or Influence) Definition

SAG (Screen Actors Guild) Definition

SOW (Statement of Work) Definition

Syndication / Social Amplification Definition

The Best Link In Bio To Make Money On Instagram, TikTok, and YouTube!

Time to focus, not freak out

Tired of making endless revisions? You probably forgot this...

Top 5 Copywriting Tips for Creators & Influencers

Usage Rights Definition

User Generated Content Definition

Virtual Influencer Manager?

What is a Sponsorship Wheel?

What is an Added-Value Post?

Why Brands Don’t Hold All The Cards

What is Audience Retention?

What's Best for Creators: LLC vs S-Corp vs Sole Proprietor?

Whitelisting Definition

Why Creators and Influencers Need a Mission Statement

Why Creators Do Hard Things

Why you Deserve to Make More Money as a Creator

Why You Should Never Apologize To Brands

Why You're Targeting the Wrong Brands for Sponsorships

Your Relationship With Money Is Holding You Back