Repurpose Definition

If you are brand new to being an influencer or creator and need help understanding terms that brands or agencies are throwing at you,  this post is from a series called Influencer Marketing Terminology.

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What Does Repurpose Mean?

When a brand wants to "Repurpose" your content, what does that mean? It means they want to do something else with it other than the main purpose, which is to be uploaded to your platform. So, embedding on their website or reposting or resharing on their social media, and so on.