“Most brands
don't care
how many followers/downloads/views you have.”
/ ALL ARTICLES
Your Relationship With Money Is Holding You Back
It's time for a mindset shift about money itself.
How to get paid sponsorships during the Holiday Season
Why it's never too late to land one last partnership before the year's out.
Ask Your Audience THIS To Get More Sponsorships
How to get to know your audience better so you can serve them well.
“It’s so much harder to get sponsored now…”
Is this actually true? And what can creators do about it?
Brand paid you 50% less? Here’s why it doesn’t matter.
It's time to stop getting hung up over the pennies.
Why I Don’t Manage or Represent Creators
How I decided to go all-in on being a Sponsorship Coach (and how you can make tough decisions about your own business too).
My Recent Video Bombed. Will Sponsors Hate Me?
How to explain lower engagement to sponsors and stop them lowballing you at the negotiating table.
Why Brands Don’t Hold All The Cards
The importance of remembering what YOU bring to the table.