Flay Lay Definition

If you are brand new to being an influencer or creator and need help understanding terms that brands or agencies are throwing at you,  this post is from a series called Influencer Marketing Terminology.

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What Does Flat Lay Mean?

What does Flat Lay mean? This usually refers to pictures on Instagram or Pinterest where a product is beautifully framed like on a marble countertop or farm table and shot from overhead. You’ll see lots of flat lays in food/recipe photography or fashion or DIY content.

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