“Most brands
don't care
how many followers/downloads/views you have.”
/ ALL ARTICLES
“My next video is gonna blow up! How do I find a sponsor?!”
Explaining the critical flaw with this mindset.
How to get paid sponsorships during the Holiday Season
Why it's never too late to land one last partnership before the year's out.
Ask Your Audience THIS To Get More Sponsorships
How to get to know your audience better so you can serve them well.
“It’s so much harder to get sponsored now…”
Is this actually true? And what can creators do about it?
Grave Sponsorship Mistakes (and how to avoid them)
Reliving real sponsorship horror stories from my audience!
Brand paid you 50% less? Here’s why it doesn’t matter.
It's time to stop getting hung up over the pennies.
I don’t dance on TikTok…can I still get sponsored?
If you’re not popping and locking on TikTok, can you really expect any brand to care about you?
Why I Don’t Manage or Represent Creators
How I decided to go all-in on being a Sponsorship Coach (and how you can make tough decisions about your own business too).
Which Sponsorship Pricing Style Is Best?
Taking a look at three popular pricing strategies to figure out...which is best?
5 Negotiation Tactics I Learned From My Kids
How kids use mental jiu-jitsu to get what they want (and how to apply these principles to your next sponsorship!)