“Most brands
don't care
how many followers/downloads/views you have.”
/ ALL ARTICLES
“My next video is gonna blow up! How do I find a sponsor?!”
Explaining the critical flaw with this mindset.
How to get paid sponsorships during the Holiday Season
Why it's never too late to land one last partnership before the year's out.
“It’s so much harder to get sponsored now…”
Is this actually true? And what can creators do about it?
Grave Sponsorship Mistakes (and how to avoid them)
Reliving real sponsorship horror stories from my audience!
I don’t dance on TikTok…can I still get sponsored?
If you’re not popping and locking on TikTok, can you really expect any brand to care about you?
My Recent Video Bombed. Will Sponsors Hate Me?
How to explain lower engagement to sponsors and stop them lowballing you at the negotiating table.
5 Negotiation Tactics I Learned From My Kids
How kids use mental jiu-jitsu to get what they want (and how to apply these principles to your next sponsorship!)
Why Brands Don’t Hold All The Cards
The importance of remembering what YOU bring to the table.
